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Practice question 1

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  Discuss the ways in which the extract constructs meaning through the following: • camera shots, angles, movement and composition • editing • sound • mise-en-scène Clip = Suits- episode 1 time 19-23 Before the scene begins, the audience is presented with a series of bridging shots presenting a busy city landscape, connoting fast-paced and active life with broken framing due to the buildings creating vertical disruption. A specific shot of a building, featuring reflections, has many vertical and horizontal lines and creates a distorted reflection which provides a sense of unease. This tension is further emphasized by the use of non-diegetic sound, minor key music that features an intense and repetitive beat which represents footprints of a person walking with a sense of urgency. This then cuts to a mid shot of Michael Ross , who is wearing a suit, representing him as professional although the actors use of facial expression presents him as more nervous which breaks the stereotypes...
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Practice question 1

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  Assess the importance of marketing in the media area you have studied (25) Marketing holds great importance within the distribution stage of the film industry as this develops the reputation of a film before it’s initial release along with attracts their target audience, intriguing them so that they are assured to watch the film and contribute to its Box Office. The most popular method of spreading the word of an upcoming film involves traditional marketing, particularly, the trailer of the film as it is an immediate indicator to the audience whether they will enjoy the movie or not. Movies from both conglomerates such as Disney, specifically from the production company Walt Disney Pictures , including Aladdin which had a budget of 183 million USD and The Lion King which had a budget of 260 million USD, and Independent firms, including Sing Street whose production companies include Cosmo Films, Distressed Films, FilmNation Entertainment, FilmWave, Likely Story and PalmStar Media ...
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Week 22

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This week, after receiving feedback from my teachers, I decided to explore magazine spreads as a concept for my CCR2 and so I worked on illustrator. I initially started making a double page spread but to be able to fit all the text I had to make the text really small and so I added an additional page to ensure that the text isn’t too small and that all relevant information was included. I also wanted to refine my blog by changing the name of the blog to include 'AS Foundation Portfolio' and my candidate number. I also changed the layout, colour scheme and the theme of my blog to ensure that it better suited my final product and overall had a better aesthetic.
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Week 21

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This week, we received teacher feedback from both our teachers alongside doing a google document for self-reflection on our AS Foundation Portfolio in order to improve my portfolio before I submit it.
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Week 20

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Experiences with blogger- At the beginning of the year, I decided to use blogger to make my blog but throughout my coursework I identified a few issues with the site that made it difficult to use.  Although I am pleased with the current general layout and aesthetic of my blog, it certainly took a lot of tries to find and customise a theme that suited my taste and my final product. Alongside this, themes couldn't be saved so if I did end up changing it although I wasn't completely satisfied with it, I wasn't able to revert it to the previous theme. I also had to ensure that the images that I used for the theme was a certain size (for both file size and image size) which further made the experience more tedious.  I also found it quite difficult to set up the layout for the side bar as it was particularly time consuming, as I constantly had to switch tabs and copy and paste element of my blog, when compared to the ease of being able to do this on a site such as Wix. A lot of t...
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CCR2 Final

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After self reflection and teacher feedback, I decided to increase the medias I used within my CCRs by making my CCR2 into a double page spread. Answering the question: How does your product engage with audiences and how would it be distributed as a real media text?
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Personal evaluation of first draft

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I was really happy with the quality of the shots that was produced with the variety of the camera shots and framing although they are very shaky and disruptive. The song that I used also made me focus on the timing which made me cut some shots too short so that they would suit the music which was a bit of an issue. I also don't like the institutional titles as its quite small and also doesn't seem realistic. Next steps moving forwards: To improve my final edit I would like to use premier pro to make a new, more sophisticated institutional title, stabilise the shots and experiment with the editing and transitions. I'd also like to look into different soundtracks to use that would better suit the opening sequence. The desert shots did work really well but I would also like to experiment with the different shots I took in the desert. 
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